The Art and Science of Systems Change

| May 5, 2014 | 0 Comments

by Marc Gunther,










“To make underlying systems more sustainable, it takes both tools and compassion, says SecondMuse’s Joe Hsueh”

Until recently, the momentum driving US businesses toward greater sustainability came from big, influential companies: GE with its ecomagination campaign, Walmart with its bold environmental goals, Google with more than $1bn in renewable energy investments and Nike with its pioneering design work, among others.

Lately, though, much of the most exciting work in sustainable business has focused on systems change – sometimes within an industry, sometimes up and down corporate supply chains and sometimes across industries and geographies. Systems-change initiatives like the The Sustainability Consortium, the Sustainable Apparel Coalition and ZHDC, which stands for Zero Discharge of Hazardous Chemicals, differ in their approach and structure, but they are all tackling problems too sprawling and too complicated for even the biggest companies to solve on their own.

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Category: MobiBlog, MOBILab

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